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Insights & Stories

The Eco Genie Blog

Expert insights on plastic waste management, recycling best practices, EPR compliance, and sustainability trends shaping India's environmental future.

⭐ Featured ♻️
Recycling June 15, 2026 8 min read

Why Most Plastic Waste Never Gets Recycled—And How to Fix It

Every year, India generates over 4 million tonnes of plastic waste. Yet only about a third of it is ever recycled. The rest ends up in landfills, waterways, or is burned in the open—releasing toxins and squandering material that still holds real economic value. Why does so much recyclable plastic never make it back into […]

#Circular Economy #Community Waste #EPR Compliance
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Santhoshima
Co-Founder & Managing Director, Eco Genie
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EPR & Compliance June 10, 2026 6 min

EPR Compliance in 2026: What Every Brand and Producer Must Know

The Central Pollution Control Board has tightened EPR mandates significantly this year. Here’s a plain-language guide to what’s changed, what documentation you need, and how Eco Genie can help you stay audit-ready.

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Community May 28, 2026 5 min

How One Coimbatore Apartment Diverted 2 Tonnes of Plastic in 3 Months

A 180-unit gated community in Coimbatore partnered with Eco Genie and transformed their waste management within a quarter. Here’s exactly how they did it—and the results that followed.

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Corporate May 15, 2026 7 min

ESG Waste Reporting: The Data Your Investors Are Actually Looking For

Sustainability reporting has evolved. Investors now scrutinise plastic waste metrics as closely as carbon emissions. Learn which KPIs matter most and how to collect and present them credibly.

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Policy May 5, 2026 9 min

India’s Plastic Waste Management Rules: A 2026 Update for Organisations

The Plastic Waste Management Rules (PWMR) have seen significant amendments in 2025–26. This comprehensive guide covers what’s new, which organisations are affected, and the compliance deadlines you cannot miss.

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Recycling April 22, 2026 6 min

The 7 Types of Plastic: Which Are Recyclable and Which Are Not?

PET, HDPE, PVC, LDPE, PP, PS, and “Other”—the resin identification codes on the bottom of your plastic products tell an important story. Here’s the practical guide to what can and can’t be recycled in India.

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Community April 10, 2026 4 min

Getting Your Apartment Residents to Actually Segregate Waste (It Works!)

Behaviour change is the hardest part of waste management. After working with 50+ communities, Eco Genie has learned exactly which resident engagement techniques actually work—and which ones don’t. Here are our top 8 proven strategies.

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